Bolin Marketing for Discover Dominica Authority

Film Challenge Promotion

The Nature Island of Dominica lacked the international exposure that many of the neighboring islands have. Bolin developed the Dominica Film Challenge as a way gain exposure for the island by inviting influential filmmakers and photographers to experience the island first-hand with one simple assignment to capture the destinations true beauty and essence through film and video.

Each team submitted a final video project, which was then voted on by their fans and the public. The succeeded in generating over 120 million impressions in the two years it was held and the tourism authority had full marketing use of the incredible image and video assets created by the event. 

The Dominica Film Challege (2014) Winner - "The New" from Filmmakers Trent Hilborn and Josh Becker:

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