Tribe Global welcomes The Holla Agency into international network

Apr 15, 2013

International agency network, Tribe Global, is delighted to welcome yet another new member to its impressively expanding roster of independent agencies. Based in Sydney, Australia, The Holla Agency is a fully integrated agency with 15 years experience using customer insight and strategic thinking to deliver integrated ideas that drive business performance.

With clients including Ansell, Brookfield, Kohler and Primary Healthcare, The Holla Agency’s nimble and non-traditional approach to integrated communications make them ideally suited to align with Tribe Global’s flourishing network of independently owned agencies.

Bringing with them their considerable knowledge and experience of the Asia Pacific creative industries, The Holla Agency mark the first Australian agency to join the network, further adding to the group’s unique understanding of global creative services.

Alex Allwood, Agency Principle, The Holla Agency said: “As new members of Tribe Global, we’re looking forward to sharing our knowledge, experience and resources with like-minded partners from all over the world. Our successful ten year track record of applying localised market knowledge to providing contemporary communications strategies can only benefit from access to such an impressive global knowledge base, and we’re looking forward to putting back in every bit as much as we’re able to gain.”

Tribe Global Managing Director, Ian Wright said: “Our expansion into Australia with the arrival of The Holla Agency represents yet another fantastic achievement in the creation and consolidation of this very special network. We’re delighted to welcome The Holla Agency into the Tribe Global family and are very much looking forward to benefitting from their creative distinctiveness, while supporting their ongoing success through access to our considerable global resources.”
Tribe Global now has 22 members comprised of over 800 talented individuals across 16 countries worldwide. In 2011, the network saw a joint gross profit of more than $50 million.

For more information about Tribe Global and its member agencies please visit the new website at The Holla Agency’s website is

For further information or to book an interview with one of the agency heads, please contact Lindsay Harper at BJL on 0161 831 7141 or email

Notes to editors:
This press release has been issued on behalf of Tribe Global by BJL, an independent marketing agency in Manchester offering fully integrated advertising, marketing, digital and PR.

Currently, the Tribe Global network has 22 agencies spanning 16 countries including: UK, France, Germany, Belgium, Luxembourg, Spain, Holland, Poland, Mexico, India, USA, Argentina, Canada and Australia.
All member agencies have been audited, based on size, capability and 'attitude' and are all independently owned and of a minimum size.
Network benefits include:
• Global new business pitches
• Increased inter network activity
• Exchange of knowledge, research, implementation – particularly within the digital arena